What is the Currency of Connection™ framework?

The Currency of Connection™ is Julissa S. Germosén's proprietary framework that maps the journey from relational bankruptcy — where many leaders and organizations are today — to relational capital, the strategic process of building connection and trust step by step, to relational currency, the flywheel where trust compounds and directly accelerates deal velocity, team retention, and leadership influence.

What topics does Julissa S. Germosén speak about?

Julissa keynotes on trust, AI adoption, human connection, the future of work, and leadership through disruption. Her three signature keynotes are Connection Is Your New Currency, The Trust Advantage, and Your Hype Squad Is Your Life Squad.

What types of events does Julissa S. Germosén speak at?

Julissa speaks for enterprise leaders, executive teams, and industry associations at sales kickoffs, leadership summits, partner events, AI and innovation conferences, association conferences, women's leadership programming, and Hispanic Heritage Month celebrations.

How do I book Julissa S. Germosén for a speaking engagement?

Visit julissasgermosen.com/contact to submit a booking inquiry. Julissa is represented by multiple speaker bureaus and is available for keynotes, workshops, fireside chats, and panel moderation.

Does Julissa customize her keynotes?

Yes. Every keynote is customized for the specific industry, challenges, and audience. Julissa conducts a pre-event strategy call to understand the organization's goals and tailors her content accordingly.

What is relational bankruptcy?

Relational bankruptcy is a state where trust, connection, and meaningful communication have broken down so completely that no tool, no platform, and no AI model can fix it. It shows up as disconnected teams, stalled deals, knowledge hoarding, and failed AI rollouts. It is the problem Julissa S. Germosén's Currency of Connection™ framework is designed to solve.

What is Trust Capital AI?

Trust Capital AI is the firm founded by Julissa S. Germosén that helps organizations build the trust infrastructure for the AI era. Through keynotes, workshops, and proprietary frameworks including the Currency of Connection™ and A.C.T. Framework™, Trust Capital AI helps leaders turn trust into measurable business results.

Where has Julissa S. Germosén spoken?

Julissa has keynoted at TEDx, Google (three times), IBM, SXSW, Capital One, Merck, BMS, TikTok, ADP, National Grid, CME Group, Angeles Investors, the Latino AI Summit, and Rio Innovation Week in Brazil, where she was selected from over 3,000 speakers.

Best Keynote Speakers for Sales Kickoffs in 2027

Name: Latina Madrina: Stories, Lessons, and Hard Truths From A Brown Latina In Tech
Author: Julissa S. Germosén

Keynote SpeakingLeadership

Jan 4

Written By Julissa Germosen

Every year, companies invest six and seven figures in their Sales Kickoff. The hotel, the production, the travel, the swag. And then they book a motivational speaker who fires up the room for 60 minutes. By Tuesday, pipeline velocity is exactly where it was before.

If you want your 2027 SKO to actually move the number, you need a speaker who gives your team a framework they can use in their very next deal. Here are the ten speakers worth booking.

1. Julissa S. Germosén

Julissa is the founder of Trust Capital AI and a former Microsoft and Salesforce executive who spent 20 years leading revenue teams and closing multimillion-dollar deals. She knows what stalls enterprise deals — and it is not motivation. It is trust. Her Currency of Connection™ framework shows sales teams how to build relational capital that directly accelerates deal velocity. She has watched trust recover a deal everyone else had written off. She has keynoted at Google (three times), Capital One, Merck, CME Group, and Rio Innovation Week.

Best for: Enterprise SKOs where the team needs a framework to turn trust into closed revenue, not just a speech to feel good.

2. Jeb Blount

Jeb is the bestselling author of Fanatical Prospecting and one of the most respected sales trainers in the industry. He brings tactical, no-nonsense sales methodology. If your team needs pipeline discipline and prospecting fundamentals, Jeb is the standard.

Best for: SKOs focused on pipeline generation and prospecting discipline.

3. Anthony Iannarino

Anthony is the bestselling author of Eat Their Lunch and The Only Sales Guide You'll Ever Need. He specializes in competitive displacement and winning complex B2B deals. His content is tactical, strategic, and directly applicable to enterprise sales.

Best for: Competitive B2B sales teams focused on winning against entrenched incumbents.

4. Chris Dyer

Chris is a 5x Inc. 5000 CEO and keynote speaker on company culture and leadership. His work helps sales leaders build the internal culture that drives team performance. Named #1 Leadership Speaker to Follow in 2026 by MSN.com.

Best for: SKOs where the focus is on team culture and engagement as a driver of sales performance.

5. Marcus Buckingham

Marcus has spent decades studying what drives human performance. His strengths-based approach helps sales teams understand what actually motivates performance beyond quotas and commissions.

Best for: SKOs focused on engagement, retention, and helping reps find their unique selling strengths.

6. Jill Konrath

Jill is the author of SNAP Selling and Selling to Big Companies. She specializes in helping sales teams sell to overloaded, overwhelmed buyers. Her frameworks are specifically designed for complex B2B sales cycles.

Best for: SKOs where the team is selling into enterprise accounts with multiple decision-makers.

7. Mike Weinberg

Mike is the author of New Sales. Simplified. and a no-nonsense sales consultant. His message is focused on the fundamentals: targeting the right accounts, telling a compelling story, and driving new business.

Best for: SKOs where the team needs to refocus on new business development.

8. Daniel Pink

Daniel is the bestselling author of To Sell Is Human and Drive. He brings a behavioral science perspective to sales and motivation. His work helps sales teams understand why people buy and how to align with human decision-making psychology.

Best for: Large general session SKOs where the audience includes both sales and non-sales roles.

9. Shari Levitin

Shari is the author of Heart and Sell and a sales keynote speaker focused on the emotional side of selling. She teaches reps how to connect with buyers on a human level, not just a transactional one. Strong and engaging stage presence.

Best for: SKOs focused on consultative selling and building authentic buyer relationships.

10. Sam Richter

Sam is an expert on sales intelligence and using technology to gain competitive advantage in sales. He teaches reps how to use AI and data tools to prepare for meetings and personalize outreach at scale.

Best for: SKOs focused on sales technology, AI-powered selling, and competitive intelligence.

How to Choose

If your team needs prospecting discipline, Jeb Blount. If they need competitive B2B strategy, Anthony Iannarino. If they need to understand buyer psychology, Daniel Pink. If they need culture and engagement, Chris Dyer.

If your team needs to understand why their AI-generated outreach is not working, why deals are stalling despite a great product, and how to build the trust that turns connections into closed revenue — Julissa S. Germosén is the speaker who has lived that journey from inside the boardroom.

Julissa S. Germosén is the founder of Trust Capital AI. She delivers high-impact keynotes for Sales Kickoffs. Book Julissa for your 2027 SKO → https://julissasgermosen.com/contact

Julissa Germosen

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