Julissa S. Germosén keynote speaker Trust Capital AI

Julissa S. Germosén is a keynote speaker, bestselling author, and former Microsoft and Salesforce executive who helps leaders turn trust into their most durable competitive advantage in the age of AI. The founder of Trust Capital AI, she is one of the few speakers operating at the intersection of AI transformation and human connection. Based in the New York metro area, she keynotes for enterprise leaders, executive teams, CEOs, investors, policymakers, and industry associations at sales kickoffs, leadership summits, partner and customer events, AI and innovation conferences, association conferences, women's leadership programming, and Hispanic Heritage Month celebrations — on trust, AI adoption, the future of work, and leadership through disruption.

The problem she solves is one most organizations don't see coming: they are scaling technology while bankrupting their relationships. Deals stall, teams disengage, and AI rollouts underdeliver — not because the tools failed, but because the people were never brought along. Over two decades as a technology executive at Microsoft and Salesforce, with more than $1B in business impact, Julissa guided CEOs, investors, policymakers, and leadership teams through exactly these moments, where technology and trust collide. She launched global ecosystems, scaled digital transformation, and closed multimillion-dollar deals with clients including Google, Meta, LinkedIn, PwC, Accenture, NGOs, and government agencies worldwide. Along the way she learned a hard truth most leaders overlook: the real ROI never comes from the product or the platform. It comes from trust.

To make that truth actionable, she created the Currency of Connection™ and A.C.T. Framework™ — proprietary systems for building relational capital and leading through uncertainty. They map the journey from relational bankruptcy, where many leaders and organizations operate today in silos with eroding trust, to relational capital, the strategic process of building connection and trust step by step, to relational currency, the flywheel where trust compounds and accelerates deal velocity, team retention, and leadership influence.

Audiences feel the shift in the room. Julissa has keynoted at TEDx, Google (three times), IBM, SXSW, Capital One, Merck, Bristol Myers Squibb, TikTok, ADP, National Grid, CME Group, Angeles Investors, and the Latino AI Summit, and delivered an international keynote at Rio Innovation Week in Brazil. In 2026 she moderated “Brains & Bots: Evolving the Future of Intelligence Together” on the SXSW stage — a panel exploring how artificial intelligence is reshaping human cognition, creativity, and decision-making. She has also testified before the South Carolina State Senate on technology education, workforce development, and skilling for the future.

Her bestselling book Latina Madrina has won six awards, including the International Latino Book Award and the International Independent Press Award, and was selected for the U.S. Library of Congress Latinx and Caribbean Collection. She has been featured in Forbes (twice), NPR, and People en Español, is a HubSpot brand partner, and in 2025 was honored as a Woman of Distinction by the Girl Scouts of Greater New York. A Dominicana and one of just 2% of Latina leaders in corporate America, Julissa is also a board member, two-time entrepreneur, and angel investor who has worked at every layer of how companies grow — from enterprise sales to strategic alliances to product development to go-to-market execution.

Her message for every leader navigating this moment is clear: AI is commoditizing. Trust is the new moat. No matter how powerful the artificial intelligence or how advanced the technology, connection is what turns tools into transformation — and the leaders who build it will own what comes next.

BOOK JULISSA FOR SPEAKING

Watch my TEDx talk: Latinidad, money, and the wealth gaps nobody is talking about. In this talk, I explore how culture, systemic disparities, and generational patterns shape how Latinos think about money, careers, and wealth — and what it takes to redefine the path forward. It is personal. It is structural. And it is the same lens I bring to every stage: the intersection of identity, trust, and what it actually takes to build something that lasts.

  • "Julissa continues to be an inspiration and a force in tech."

    Kirsten Freiheit, Head of Customer Success, Amazon

  • "This distinguished tech executive and Latina is on FIRE!!"

    Amber Kirbos, Head of Product, Broadridge

  • "Latina Madrina is not just a book; but rather a powerful testament to your leadership and resilience."

    Maria Georgiou, Learning and Development Leader

  • "We desperately need critical and vital brown voices, like yours!"

    Gigi Gilliard, Founder / CEO

  • "Your wealth of experience, coupled with your bold authenticity, is exactly what the world needs."

    Dr. Morissa Schwartz, Artificial Intelligence Leader

  • “You are a real life success story. Your passion and desire to inspire are palpable.”

    Renee Loheed, Director, Corporate Leadership Training

* join the book tour! *

  • Four people smiling and holding copies of a book titled 'Latina Madrina' at a book event, with a brick wall, windows, plants, and a television screen in the background.
  • Two women seated on stage in front of a digital screen at a book signing event. One woman is speaking into a microphone, the other is holding a book. There is a large banner with the word 'HOLA' and a table with copies of a book titled 'Latina Madrina' in the foreground. The background includes brick walls and windows.
  • A woman with curly hair sitting on a high chair, holding a microphone, smiling, at a book signing event with a display of her book and a screen behind her showing event details.
  • Group of nine women and men at a book signing event, holding books and smiling in front of a large screen displaying event details. The setting is an indoor space with brick walls.
  • A woman sitting on a dark wooden platform holding a book, with large illuminated letters spelling 'TIKTOK' behind her, and colorful hanging lights and a pink glass barrier above.
  • A woman in a red dress and black high boots is speaking into a microphone, sitting on a stool. A man in glasses and a beige jacket is sitting nearby, holding a microphone and notes, in front of large windows with city buildings outside.
  • Two people sitting on chairs in front of a window, having a conversation. The person on the left is a man with short dark hair, glasses, and wearing a light-colored shirt, holding a microphone and some papers. The person on the right is a woman with curly hair, wearing a bright pink dress, black knee-high boots, and holding a microphone, smiling and laughing.
  • A woman in a red dress and black knee-high boots is speaking into a microphone while sitting on a blue chair. She is gesturing with her left hand. A man in glasses and a light-colored shirt is sitting on a similar blue chair, holding a microphone and a pink notebook, listening to her. They are in a room with large windows showing a cityscape outside.
  • Four people sitting on a bench in front of a large lit TikTok sign, smiling at the camera, with TikTok branded pillows in front of them.
  • A woman with curly hair wearing a red dress and knee-high black boots, holding a microphone and sitting on a stool.
  • Two smiling women standing together indoors, one holding a book titled 'Latta Madina.' The woman on the left is wearing a bright pink dress and the woman on the right is wearing a black and red sports jersey with blue jeans.
  • A woman with curly hair, wearing a red dress, stands behind a podium holding a microphone, smiling.
  • Woman sitting on a black bench at a TikTok event, holding a book, Latina Madrina, with illuminated 'TIKTOK' sign behind her and colorful ceiling lights above.
  • A woman and a man smiling and posing together in a modern high-rise office with large windows and city view. The woman is holding a book with her photo on the cover.
  • A leather tufted ottoman holding a wooden tray with a potted plant, several books including one titled "Dominicana", a magazine with a woman on the cover, a lit candle, and a sunflower design object.
  • A smiling woman with blonde curly hair standing indoors, holding a book titled 'Latina Medium' and pointing at a black and white mural of Marilyn Monroe painted on a brick wall behind her.
  • Two women standing next to a navy blue and yellow CME Group banner, holding a book with a woman on the cover, in a modern office setting.
  • A group of people posing for a photo in a modern office setting, some smiling and holding a book, with a woman in the foreground taking a selfie.
  • Two women are having a conversation on a stage with a large screen behind them displaying the name Julissa S. Germosén. One woman is sitting on a high stool, smiling, holding a microphone, and wearing a black dress and knee-high boots. The other woman is holding a microphone, sitting on a chair, and wearing a blazer, black pants, and yellow sneakers.
  • A woman in a blue dress standing in front of a colorful neon sign spelling the word "Good" with a woman icon in the middle, smiling and pointing upwards.
  • Two women sitting on chairs, each holding a microphone. The woman on the left is wearing a blue dress and knee-high black boots. The woman on the right is wearing a gray blazer, black dress, and white sneakers, holding a book with her image on the cover. They are in a room with gray walls, engaged in a conversation or interview.
  • Group photo of diverse men and women at a speaking event, with a presentation screen in background showing a woman and text about her as a panelist.
  • A person holding a book titled 'Latina Madrina' and a circular sticker. The book features a woman with long dark hair, smiling, wearing earrings, a bracelet, and a dark top, with chairs in the background.
  • A group of school children and a teacher in a classroom celebrating an event, with some children holding books and making peace signs.
  • A smiling woman with curly hair wearing a yellow floral dress hugging a young girl with long dark hair and wearing a maroon shirt in a classroom setting. The woman is holding a small doll and a marker, and there are students and classroom posters in the background.
  • Group of kids in a classroom smiling and taking selfies. One girl in a black shirt is holding a tablet while another girl in a yellow floral dress looks on, with a boy in a red hoodie also smiling. Behind them are desks, educational posters, and yellow classroom walls.
  • A woman with curly hair wearing a yellow dress is sitting on a chair, speaking to two school children in a classroom. The children are seated on orange chairs, holding papers, and listening attentively. There is a large screen behind them displaying a podcast titled "El Show de los Minis" with a woman’s photo and the host's name, Julissa Germose. The room has a green wall, a clock, and various educational posters and notes.
  • Table with multiple copies of a book titled "Latina Madrid" and an upright standee with the same book cover, at a signing event for Julissa S. Germosén in a room with stone walls and large windows. A digital presentation screen displays event details.
BRING LATINA MADRINA TO YOUR ORGANIZATION

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